The Fascinating History of Air Jordan Sneakers

Are you a fan of Air Jordan sneakers? 

These are easily one of the most popular types of sneakers on the market. It’s not just because of Michael Jordan’s remarkable career, but also their incredible beauty and function.

If you’re looking for great basketball shoes or are a collector (or “sneakerhead”) then you want to stock up on Air Jordan sneakers. But how did this line of sneakers get its start?

Here’s a short history of Air Jordan sneakers:

1984

While this might have been a frightening year in George Orwell’s novel, this was the year that the Air Jordan was born. So it couldn’t have been that bad!

At the time, the Converse All-Star was the official shoe of the NBA. Michael Jordan was a popular basketball player but he still didn’t have the fame of Magic Johnson or Larry Bird.

Nevertheless, at this time, Nike decided to sponsor Michael Jordan. He would soon wear the high-top basketball shoes on the court. Within a short period of time, it wasn’t just his slam dunks that were drawing attention!

Initial Popularity

So how did the Air Jordan become so popular? How did it manage to overtake the Converse All-Star?

The irony is that the first models of the Air Jordan were banned by the NBA. At the time, sneakers had to either be all-white or match the team’s jersey. The first models of the Air Jordans did neither.

Nevertheless, Michael Jordan didn’t hesitate to pay the $5,000 fine for each game to wear the Air Jordans. While the NBA may have abhorred the Air Jordans, the fans loved the sneakers.

Soon enough, every Michael Jordan fan wanted to buy a pair of Air Jordans. Within an even shorter time, it became popular among all sneakerheads!

Continued Popularity

To this day, Air Jordans remain iconic shoes for basketball fans and sneakerheads alike.

That’s because Michael Jordan has become one of the greatest basketball players of all time. In 1984, he may not have been as popular as his other compatriates such as Magic Johnson and Larry Bird.

But today, he’s seen as the epitome of a great basketball player. It’s why we discuss LeBron James as being the next Michael Jordan. Even if you don’t know anything about basketball, you know the name Michael Jordan.

It’s because of this that Air Jordans remain so popular on the market. Today, Michael Jordan spends much of his time overseeing the creation of new models of Air Jordans.

If you’re a serious collector, you might want to consider adding a few Air Jordans to your collection.

Get Your Air Jordan Sneakers Today

Now you can shop around for the best Air Jordan sneakers to add to your collection.

Looking at a pair of Air Jordan sneakers in any shoe store will make you appreciate their artistry. This is why they managed to become so popular. It’s why Michael Jordan was willing to pay a hefty fine each NBA game.

It seems that he knew back in 1984 that the fines would get reimbursed through numerous sales of the sneakers. If you value art, you’ll value the beauty of Air Jordans.

You can find more great content on fashion on our website!

Orrin Dibbert